NAICU - As college costs rise, sticker shock eased by student aid

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As college costs rise, sticker shock eased by student aid

Washington Post

February 10, 2010

The higher education marketplace increasingly resembles a mall on the day after Thanksgiving. The published price of a college education has spiraled far above what the average student pays after subtracting grants, tuition discounts and tax benefits. The difference between sticker price and net price "may be the single most misunderstood fact" in higher education, said David Warren, president of the National Association of Independent Colleges and Universities. "Net tuition is only 45 percent of the advertised tuition. That's a pretty significant difference."

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